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Real Estate

How to Start a Real Estate Business: Step-by-Step Guide (Documents, Marketing & Branding)

The real estate industry in India is one of the fastest-growing sectors, offering opportunities for huge profits and long-term stability. Whether you want to start as a real estate agent, property consultant, or developer, having a well-structured business plan and strong branding is essential. Here’s a complete guide on how to start a real estate […]

Branding Digital Marketing Digital Presence Marketing
FMCG

How to Start an FMCG Business: From Documentation to Marketing and Branding

The Fast-Moving Consumer Goods (FMCG) industry is one of the largest and most profitable sectors in India. Products like packaged food, beverages, personal care items, and household goods are purchased daily, making FMCG a steady and scalable business opportunity. If you’re planning to start your own FMCG brand — whether it’s snacks, cleaning products, cosmetics, […]

Branding Digital Presence Marketing Social Media Marketing
Restaurant Business

How to Start a Restaurant Business and Grow in India: A Complete Guide

India’s food industry is booming — from quick-service cafés to fine dining restaurants, the opportunities are endless. But while passion for food can spark the idea, success in the restaurant business requires planning, documentation, marketing, and strong branding. In this guide, we’ll break down everything you need to know — from the legal requirements to […]

Digital Presence Picasso Multimedia Social Media Marketing
tarvel agency

How to Start and Grow a Tour & Travel Business in India (2025 Guide)

The tourism industry in India is booming, thanks to increasing disposable income, improved connectivity, and a growing passion for exploration among millennials and Gen Z. Whether you’re planning to start a small travel agency or build a full-fledged tour company, this guide covers everything—from registration and documentation to marketing, branding, and growth strategies. At Picasso […]

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digital marketing

How E-commerce Uses Digital Marketing to Grow Their Business

The e-commerce industry has evolved from being a convenient shopping alternative to an essential part of modern consumer life. With millions of online stores competing for attention, it’s no longer enough to simply list products and wait for sales. This is where digital marketing becomes the backbone of growth for e-commerce businesses. Digital marketing helps […]

AI Agentic Artificial Intelligence browser Digital Presence
comet

Perplexity AI “Comet” Browser: What Marketers Must Know

In the rapidly evolving digital marketing landscape, the launch of the Comet Browser by Perplexity AI marks a meaningful shift in how users browse, search and interact with content. For a digital marketing agency like Picasso Multimedia, it’s not just another browser—it signals new opportunities and challenges for brand-visibility, user journey design and campaign measurement. […]

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digital marketing 2025

Beyond Impressions: How to Measure and Win Attention in Digital Marketing 2025

For years, marketers celebrated “impressions” and “clicks” as the ultimate indicators of digital success. But let’s be honest — a thousand impressions don’t mean a thousand people cared. In 2025, digital audiences have become smarter, faster, and more selective. They scroll past ads in milliseconds, skip videos after three seconds, and multitask across multiple screens. […]

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google veo 3

Google’s Veo 3: Revolutionizing AI Video Creation for Creators and Marketers

The world of content creation is undergoing yet another transformation — this time, driven by Google’s Veo 3, one of the most advanced AI video generation tools ever released. As generative AI continues to reshape how we produce visuals, audio, and text, Veo 3 represents a new leap toward cinematic, high-quality video production powered entirely […]