Instagram has become a very crucial platform for every individual and business in 2024.
Around 80% of businesses use Instagram to promote their products or businesses today. That means if you’re not in Insta space, you’re actually missing out a huge potential market for yourself around the globe. Being active on Instagram, constantly posting, and engaging with your followers can help you grow your business without any heavy investment.
This article will help you provide tips to grow your Instagram followers in 2024. These are real Tips & strategies that give you real results.
1. Optimize Your Profile
The first thing where you can lose or grow Instagram followers is from your profile. Optimizing can be done by having a proper and attractive:-
– Profile picture
Profile pictures should be of high quality that reflects your brand or personality. So it can be easily recognizable.
– Bio
Bio should be properly described about what you are doing and also about who you are. Mention how you help people. You can use free Bio Generator for an immediate help.
– Account type
Try choosing the correct account type- personal, creator, or business.
2. Plan Content with a Social Media Calendar
Social-media content calendar is a very vital tool. It helps in planning, executing your social media content strategy. Having a well-planned content calendar helps you in your consistent posting. It also helps make your content align with trends and holidays, saving your time and also maintains a workflow.
Having trouble in creating a social media calendar? Try consulting with Picasso Multimedia- a trusted and social media marketing agency in India.
3. Use Captions and Alt Text Smartly
Whenever you’re posting a video or photo, make sure you use captions & Alt Text smartly. But what smartly exactly means here?
– Use captions to explain the content.
– Write captions to start a conversation with readers.
– Share your ‘thoughts of the day’ related to the post.
– Insert keywords in captions and alt text both.
4. Use Keywords and Hashtags
Hashtags: Use hashtags, according to the current trend. Try picking popular hashtags that are common in search and also relevant to your content. Doing so will give your account a boost and help grow Instagram followers.
· #selfie
· #art
· #nature
· #friends etc.
Put hashtags also in your stories. It helps your stories reach more audiences.
Keywords: Use keywords in your name, username, bio and also in alt text & captions to surface in Instagram search results.
5. Reply to Comment and DMs
Giving replies to comments and direct messages builds loyalty, trust and brand support, and grow Instagram followers in long run. Replying means you are interested to know about your audience. The more the engagement, the more valuable the content is. This helps not only to grow Instagram followers but building your community and boosts your posts.
6. Use Your Favorite Formats:
Try experimenting with the new formats on Instagram for your reels, stories and carousel posts. Always try focusing on relatable formats which can attract your users. Updated formats can make your content very effective and grow Instagram followers easily.
7. Focus On Analytics:
Stay updated. Review your Instagram insights to know what content is best. Click to the professional dashboard, so that you track the performances of your Instagram profile and posts.
Be attentive to metrics like reach, impressions, and also engagement. It also helps refining your content strategy and follower growth.
8. Practice the Daily Engagement Routine
Take some time on a daily basis spending with your followers and also exploring new accounts within your niche.
· Likes- 20-25
· Comments- 10-15
· Follows- 5-6
· Post- one post should be done daily whether reel or image.
· Put 4-6 stories
It helps in increasing your visibility and helps building connections with users.
9. Record Stories as Highlights:
Uploaded Stories on Instagram get deleted after 24 hours. So it’s necessary to make your stories into highlights. It can make your profile reachable to many and further grow Instagram followers. Organizing highlights makes it easy for visitors to find relevant information.
- Make different columns of highlights
- Create new highlight whenever something new is launched
10. Go Instagram Live:
Going live on a weekly schedule also helps to grow Instagram followers. Hosting an interactive Ques & Ans and discussing your new update and launches helps you interact with users.
Give responses to live comments, answer the questions and try understanding your viewers. This makes a connection between you and your viewers. Also try encouraging them to follow your account to get notified for the upcoming live session.
Always save your previous live feeds as a collection.
11. Collaborate With Other Creators:
Try collaborating with partners or creators in your category which have something common with you and also your brand. Collaborating with trusted ones helps your messages reach the audience more likely.
Getting a successful collaboration means selecting the correct influencers whose values align with your brand grow Instagram followers from their audience.
A fact to be mentioned is that, 61% of consumers have said that they have trust on influencer’s recommendations.
12. Pay for Instagram Ads
The above suggested tips are enough to grow Instagram followers. Not everyone has a budget to pay for Instagram Ads. But if you have a budget, going for a paid promotion is also the best way to grow your account. Organic growth is slow, takes your time and checks your patience. Ads help you reach more people with your category immediately.
Conclusion:
To grow your Instagram account in 2024 all you need to do this follow the above tips given. Try optimizing your profile, create relatable content, and try to understand your audience. Apply these strategies and you will be on your way to grow Instagram followers. Above tips will surely help you grow followers in 2024. However if you want a solid guidance, contact a social media marketing agency in India.
FAQs:
Q1. How often should I post on Instagram?
Ans:- As you know consistency is the key. So aim posting at least 2-3 times a week. So that your audience can stay connected with you.
Q2. What are the best times to post on Instagram?
Ans:- The best times for posting depends on your audience. Use Instagram insights to know about your audience when they are active the most.
Q3. Do I need to use all Instagram formats?
Ans:- It’s not necessary. Try focusing on the formats that are reliable and more in use. Also ensure that you’re comfortable with the format.
Q4. Is switching to a business account necessary?
Ans:- Yes, if you are looking for detailed analytics and trying to run ads. Then having a business account is necessary.
Q5. How important are hashtags in 2024?
Ans:- Using hashtags becomes important for the growth of your Instagram account. Use a mix of popular and relatable hashtags to your content.
