The browser landscape is undergoing a major shift. Traditional web browsers are now being challenged by AI-first browsers that embed artificial intelligence not just as a feature, but as a core part of how you browse, search and act. For digital marketers and agencies like Picasso Multimedia, this evolution demands a fresh look at content […]
In October 2025, OpenAI officially launched its dedicated browser, ChatGPT Atlas. This isn’t just another browser—this is a browser built around AI and integrated deeply with ChatGPT. For digital marketers and agencies like Picasso Multimedia, this development signals both opportunity and disruption. What Is ChatGPT Atlas? ChatGPT Atlas is a full-fledged web browser developed by […]
The way Indians consume content is evolving rapidly. With the rise of AI-first platforms like Google Gemini, ChatGPT, Meta’s Llama-powered ads, and voice-based assistants, the future of digital marketing is becoming multilingual, conversational, and hyper-personalized. India is home to 22 official languages and 19,500 dialects, yet only a fraction of online content caters to them. […]
The next wave of digital transformation is here — and it’s called Agentic Marketing. If automation was the past and personalization is the present, Agentic Marketing is the future. It represents a marketing ecosystem where AI systems act as intelligent agents, making autonomous decisions, optimizing campaigns, and engaging with users in real-time — all while […]
In 2025, almost every marketer has tested or adopted AI-generated content in some form — from blog writing to ad copy, social media captions, and even SEO optimization. Artificial Intelligence has transformed how fast and efficiently brands create content. Yet, there’s one problem: speed doesn’t equal connection. While AI tools like ChatGPT, Jasper, or Copy.ai […]
Can Blogs Written with AI Tools Rank on Google? Artificial intelligence (AI) is revolutionizing digital marketing and content creation. With advanced tools like ChatGPT, Jasper, Writesonic, and SEO.AI, businesses can now generate well-structured articles in seconds. But the big question remains: Can blogs written with AI tools actually rank on Google? The answer, according to Google’s […]
For years, marketers celebrated “impressions” and “clicks” as the ultimate indicators of digital success. But let’s be honest — a thousand impressions don’t mean a thousand people cared. In 2025, digital audiences have become smarter, faster, and more selective. They scroll past ads in milliseconds, skip videos after three seconds, and multitask across multiple screens. […]
Indian consumers are changing how they shop online. With more than 500 million active WhatsApp users in India, messaging apps have evolved from simple chat tools into full-scale commerce channels. Customers no longer want to visit websites, browse endless menus, and fill out long forms — they want instant answers, personalized suggestions, and one-tap purchases. […]
In today’s fast-changing digital ecosystem, conversations are becoming the new storefronts. Consumers no longer want to fill out forms or browse endless websites — they want instant answers, personalized recommendations, and quick purchases through their favorite chat apps. This growing trend is called Conversational Commerce, and it’s reshaping how Indian brands sell and support customers. […]
The world of content creation is undergoing yet another transformation — this time, driven by Google’s Veo 3, one of the most advanced AI video generation tools ever released. As generative AI continues to reshape how we produce visuals, audio, and text, Veo 3 represents a new leap toward cinematic, high-quality video production powered entirely […]