In today’s fast-paced digital world, businesses rely on email as the backbone of communication. Whether it’s sharing ideas, closing deals, or managing clients, a professional email system can make or break productivity. Among the growing number of email hosting solutions, Zoho Mail has emerged as one of the most reliable, privacy-focused, and business-friendly platforms available […]
The messaging landscape in India is changing fast. While WhatsApp has long dominated personal and business communication, a new challenger has entered the arena — Arattai, a privacy-first chat app by Zoho Corporation. As data privacy and digital independence become top priorities for users and businesses, the debate of “Arattai vs WhatsApp” is heating up.Let’s […]
In a digital era where data privacy is becoming the new currency, Zoho Corporation has entered the chat — literally.With its secure messaging platform Arattai, Zoho aims to redefine how Indians communicate online, offering an alternative to global giants like WhatsApp, Telegram, and Signal. But what makes Arattai unique? Why is it suddenly gaining attention […]
In a world dominated by Google Chrome, a new player has stepped in — Zoho Ulaa. Built by the Indian tech giant Zoho Corporation, Ulaa is making headlines as a privacy-first web browser designed for users who are tired of being tracked and profiled online. But how does Ulaa really compare to Chrome, the world’s […]
The New Era of AI Marketing Artificial Intelligence has transformed digital marketing—helping brands analyze behavior, automate campaigns, personalize experiences, and predict future trends. But as AI grows more powerful, so do ethical concerns. How is consumer data being used? Are algorithms fair and transparent? In 2025, ethics and privacy are not optional—they’re strategic imperatives. Digital […]
The advertising world is undergoing a massive transformation — and Generative AI is at the heart of it. What was once a futuristic idea is now a mainstream tool reshaping how brands create, test, and personalize video ads at scale. In 2025, many top global brands — from Coca-Cola to Cadbury — are already leveraging […]
In today’s fast-paced digital world, advertising has reached a saturation point. Every scroll, click, and tap exposes users to hundreds of brand messages — many of which get ignored.Yet amidst this clutter, one truth has become clear: more ads don’t mean better marketing. As we step into 2025, brands are rethinking their approach — shifting […]
In today’s fast-evolving digital landscape, social commerce and live shopping are revolutionizing how customers discover, interact with, and purchase products. Traditional online stores are no longer enough — customers want immersive, authentic, and real-time experiences. Platforms like Instagram, TikTok, and YouTube have become virtual shopping malls where entertainment, engagement, and commerce blend seamlessly. As we […]
Website design has evolved from static pages to interactive, personalized experiences — and now we are entering a new era of immersive 3D, AR, and VR integration. As businesses compete for attention online, they are increasingly turning to interactive experiences to engage users, improve product visualization, and boost conversions. At Picassomultimedia, we help brands stay […]
The internet has transformed marketing, but it has also introduced new risks for brands. One of the fastest-growing threats today is the rise of bot networks that amplify controversies, spread misinformation, and drag brands into online culture wars — often without warning. At Picassomultimedia, we have seen businesses struggle with sudden online backlash fueled by […]