The advertising world is undergoing a massive transformation — and Generative AI is at the heart of it. What was once a futuristic idea is now a mainstream tool reshaping how brands create, test, and personalize video ads at scale. In 2025, many top global brands — from Coca-Cola to Cadbury — are already leveraging […]
In today’s fast-paced digital world, advertising has reached a saturation point. Every scroll, click, and tap exposes users to hundreds of brand messages — many of which get ignored.Yet amidst this clutter, one truth has become clear: more ads don’t mean better marketing. As we step into 2025, brands are rethinking their approach — shifting […]
Website design has evolved from static pages to interactive, personalized experiences — and now we are entering a new era of immersive 3D, AR, and VR integration. As businesses compete for attention online, they are increasingly turning to interactive experiences to engage users, improve product visualization, and boost conversions. At Picassomultimedia, we help brands stay […]
In today’s digital landscape, data privacy has become a major concern for both consumers and marketers. With the rise of privacy regulations like GDPR and CCPA, and the gradual phase-out of third-party cookies by browsers like Chrome, Safari, and Firefox, marketers must rethink how they collect and leverage user data. Understanding first-party data collection and […]
Introduction Running a bakery is not just about making delicious cakes, bread, and pastries—it’s also about creating a strong online presence that attracts customers. In today’s digital-first world, a bakery that stays active on social media platforms like Instagram, Facebook, and Pinterest has a better chance of gaining visibility, building customer loyalty, and increasing sales. […]
Quick Summary: Some names are picked. Others are earned. Picasso Multimedia belongs to the second kind. It draws from a spirit that changed the face of art. It carries the echo of invention, risk and raw imagination. This name has a story and it’s worth sharing. Introduction It’s a whale of an origin tale.Picasso Multimedia […]
Whether to use social media or not for growing your business is a question of Past. It’s a necessity today. Hundreds of businesses are running only because of social media, and if you still think that your business can survive in this hyper-technological world without showing off your unique skills, your business will lose its […]
One of the most effective ways for businesses to get to their target audience and have more and more sales is through Google Ads. With over 246 million unique visitors in the United States, it provides companies unmatched reach and targeting options. But, many advertisers make common Google Ads mistakes that can waste money and […]
The AI era is now a reality no one can escape. They are capable of doing almost everything that we humans do with software. Big companies making huge deals with AI software companies were expected. However, the way AI is impacting small businesses as well might not have been on anyone’s list earlier. AI technology […]
2024 is here and we know that things are not the same for any of us. AI has come into the market and small business games have changed. With technology’s new era, small businesses can make it their best friend in business to win the new age sales and target trends. Small business owners in […]